Job Details

JOB DESCRIPTION

WHY IS THIS A GREAT OPPORTUNITY?

---

Our client is a leading player in the online gaming portal in India, with over 7.5 million happy subscribers and is growing

• Posting an organic growth of 25 – 35% consistently for the past 5 years
• Financially stable, drawing considerable revenues and profits consistently
• Fundedin 2011 by a well-known global PE firm
• Employee Size: 170 – 200 Employees, increase the employee size by 40 – 50% in the next one year

Here is an opportunity for YOU to drive more users and increase user adoption!

JOB DESCRIPTION

If you are a MBA with atleast 5 yrs experience in the industry and has successfully built memorable brand/s from scratch with (the right resources) a modest budget? Here is an opportunity to use a variety of tools including online, direct marketing and brand building. A chance to use data to support most strategic investments and decisions!

You will be responsible for 
 

• Driving consumer insights, competitive analysis, product positioning, naming, objectives and metrics, launch and marketing strategy.
• Translating business goals and market insights into effective marketing strategies that deliver measurable impact on revenue
• Planning, implementing and executing online and offline customer acquisition campaigns to generate business growth
• Driving user and revenue growth
  • User Acquisitions, Mobile Advertising, Facebook Advertising
  • Performance Marketing, Targeting, Analytics, Optimization
  • App Monetization, Cross promotion, User Retention
  • Customer Segmentation, Positioning, Pricing
  • Create forums for customers to discuss the game.

QUALIFICATIONS

MBA from a tier 1 company with 4-8 years of experience in a high growth sector -in IT, ecommerce and startups

Education:
University - Master's Degree