| Job #: | 2709 |
|---|---|
| Title: | B2B Digital Marketing Manager |
| Job Location: | Toronto, Ontario - Canada |
| Employment Type: | |
| Salary: | contact recruiter for details |
| Other Compensation: | 20% commission |
| Employer Will Recruit From: | Local |
| Relocation Paid?: | NO |
Toronto leading edge start-up Medical device company is looking for a Digital Marketing Manager to effectively reach out to their global B2B clients, primarily specialist physicians. To be effective, you have to have been born with a smart phone in your hand, and must "play" on line 24x7.
DESCRIPTION:
Put the company and its products on the global on-line map.
How will you do this? You tell us.
What can you add to techniques such as online campaigns with banners, ads on Google, Twitter, Facebook, Instagram, ad servers, creation of unique micro sites, digital types of promotion including creation of content, upgrading website, upgrading ranking, use of blogs, you tube, vimio ?
Where will you deliver these solutions and ideas?
Online - desktop, smart phone, tablet, maybe even smart TV, and where else???
Develop a global digital media B2B strategy.
Live on your newly created dashboard, following current analytics to mark your progress, fine tuning your strategies accordingly.
REQUIREMENTS:
B.Sc. Computer Science, Advertising, Marketing, business, nice to have.
Technologies as described above, and new ones not mentioned or born.
Strong working knowledge of CPC, CPA, CPM analytics.
PPC technology/ads - as in Google adwords, yahoo search marketing, microsoft ad center.
SEO/ social media technology/ web analytics.
N.B. This is not a position for a traditional marketer.
Education:
University - Associate's Degree/Graduate Diploma/2 Years
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